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Results-driven analytics professional with 15+ years of experience delivering AI and analytics solutions to drive business growth across the financial services industry. Proven track record of leading high-impact analytics initiatives that enhance decision-making, optimize performance, and unlock new revenue opportunities. Played a leadership role at EXL, managing multiple large and small accounts. Adept at transforming complex data into actionable insights and fostering client partnerships.
Banks and credit unions need smart, modern marketing to thrive in an industry where customer expectations are constantly evolving.
GenAI can automate routine credit union tasks for efficient operations—but it can also do much more to support credit unions’ members.
As founder and CEO of Prowess, Aaron Suzuki has led the organization to become a thriving business filling the important space between technology development and marketing teams with technology, applications, content, and analytics.
Aaron was also the founder and CEO of SmartDeploy, a Seattle-based IT management software company. SmartDeploy simplified the secure configuration and management of business computing endpoints for thousands of customers globally.
Earlier in his career, Aaron served as Director of Business Development at Entirenet, a Seattle-based technical services firm. Before moving to Seattle, Aaron was President of Inetz Media Group, a web application development company based in Salt Lake City.
Aaron holds a B.S. from Brigham Young University and a M.S. from the University of Iowa. An avid cyclist and passionate skier, he also serves on the Board of Directors of Blue Devils Performing Arts, a youth performing arts non-profit.